OC Projects offer a specialist award winning projects team, combining the knowledge of residential real estate with expertise in Project Marketing and Sales. No matter the scale of the project, we provide unique and proven Marketing and Sales strategies to improve project ROI from planning right through to completion.
With more than 40 consultants on the ground every day, working across residential sales, project sales and property management, we are at the coalface and well positioned to identify and refer development sites with maximum potential.
Choosing the right site, at the right price and with the right product mix and marketing strategy, is key to the success of any project. We offer a 360° approach to market intelligence, analytical expertise and marketing strategy to assist you in making the right decisions.
In today’s marketplace data is king. Accessing and interpreting data and providing 360° advice on current and future markets provides invaluable insights for project decision making.
Being driven by a deep understanding of consumer knowledge across product mix, target markets, brand positioning, project presentation, architecture and interior design means we are well positioned to provide you with the best advice. We will ensure your project is expertly positioned to attract not only the highest demand, but to also achieve the best possible margin.
Our project, residential and property management teams provide insights to help guide pricing to maximise the return on your investment.
We delve deep to determine and develop the right marketing strategy, whether it be short-term or long-term, which is tailored to each project. Our innovative approach and unsurpassed team of Project Marketing Specialists ensure your marketing strategy and campaigns connect with target audiences to drive urgency, maximise sales enquiries and conversions. Our highly specialised approach also supports your long-term project and organisational brand to assist in further positively developing your position in market.
As part of our 360° service offer, we make working with creative agencies easy, managing all branding, marketing collateral and creative concepts by providing highly articulated project briefs covering project position, target audiences and product mix, in addition to experienced analysis and feedback to achieve best in market.
Our single-minded strategy is to sell out each project prior to completion by identifying and working across all sales channels.
Together with our residential and property management teams our dedicated Project Consultants have access to a network of more than 40 agents locally and throughout Asia, to collaborate with when required. Our in-house projects team enables us to manage sales performance and contract administration for every sale, across every network.
OC Projects has a dedicated Client Services Coordinator to support our clients and Project Sales team in ensuring a smooth transition from contract signing, right through to settlement. We understand that the customer service clients receive is a critical component of the overall experience, to ensure our client’s brand is well managed. We work diligently to ensure the customer experience exceeds expectations at every stage.
Our Projects portal enables us to provide our clients with regular and detailed progress updates to demonstrate the performance of campaign deliverables.
Hand-picked to deliver our specialised Projects service offering and culture of excellence at every touch point, our team are highly skilled project professionals, passionate and driven to deliver your vision and maximise your return on investment.
OCP were engaged very early in the process to work with Arcadian, Studio 9 and other stakeholders. From the initial brief, they worked with the branding agency to position the project, and their advice in “who” would be our target market was invaluable and in the end unbelievably accurate.
Their internal digital team did exactly what they said they’d do… deliver 2700 qualified leads to get 27 sales, which is 99% complete now. To think that this process won the State UDIA Marketing Excellence award and has now been nominated for a National title was also pretty impressive. Consistent communication and reporting were also a hallmark, in our time in the development space the best we’ve ever encountered.
Live Third Avenue - Everard Park
My experience with OC projects has been great. I was probably someone that was asking lots and lots of questions, the communication was very good, any questions that I had were answered extremely promptly. They have been absolutely fantastic.
Hyde Park Place Purchaser
Hyde Park Place would be the 4th project that Citify have worked with OC Projects on, we love working with them, we share a lot of their values and we always grow and learn something new on each project and we always implement what we have learnt and use it on the next project. I think Alex and Nathan say it really well on their signboard ‘Make it happen’ , we ultimately align with that, we just work together, we’re adaptable and just make it happen basically.
Project Manager and Designer at Citify
ICD Property engaged OC Projects as sales agents for Market Square, an iconic redevelopment in the heart of Adelaide’s CBD. Right from the outset we knew we had partnered with a team that were professional and passionate about this historic site. OC Projects combined their extensive local knowledge of residential real estate with their expertise in Project Marketing and Sales to work alongside the rest of the sales team and contribute towards a great campaign that resulted in Market Square becoming the fastest selling project of its size in Adelaide’s history.
Senior Development Manager, ICD
Krivic was incredibly proud to partner with OC Projects on this unique development, enviably positioned on the esplanade at Aldinga Beach. Inspired by beachside Californian Modernism, MESA, a limited release of just six, Torrens title beachfront residences had a very clear vision right from the outset. The team at OC Projects shared our vision for these homes, their expert advice on the strategy regarding the sales and marketing campaign, combined with the premium positioning for this project saw these luxurious residences snapped up in less than 6 weeks, a result we were genuinely thrilled with.
Our specialist award winning team has the expertise and dedication to drive a project of any scale.
OC Projects delivers a true 360 degree project partnership ensuring that your property development gets to construction quickly and professionally.
Our team expertly shapes each project with our unique understanding of how people want to live and invest, combining our knowledge of residential real estate with our expertise in developments. OC Projects will deliver a unique sales & marketing campaign from inception through to successful completion.
Our difference is in our capability to maximise the value in projects of any size and scale.
OC Projects prides itself on taking a hands-on approach in consultation with the developer every step of the way, from initial design through to settlement. We work alongside our clients to bring projects to life and build long term brand integrity and equity into every development.
Are you looking for a strategic partner to maximise the return on investment of your next Adelaide real estate development? Look no further than the team at OC Projects.
Our talented team uses the most innovative Adelaide Project Marketing marketing methods to ensure that your development gets to construction as fast as possible with an exceptional marketing team.Meet the Team
Straight from the OC News Room
The development space in Adelaide is unique when compared to the rest of Australia. Let our team of South Australian based specialists help you navigate the market to ensure the best return on your project.